The Challenge
A premium pet service brand faced difficulty reaching customers who could afford specialized pet care services. Broad targeting resulted in unqualified leads and inefficient ad spending.
Our Approach
We restructured the acquisition strategy using advanced audience segmentation across Facebook and Google Ads. Campaigns were optimized to target high-income customer groups through behavioral data, geo-targeting, and intent-based keyword strategies.
Conversion-focused funnels and retargeting systems ensured only high-intent prospects moved forward.
Process
Outcomes